After the launch of LG Subscribe, the LG Conference 2025 befell on the similar venue in Bangsar South, and let me let you know—it was extra than simply one other tech showcase. This annual occasion by LG Electronics Malaysia has lengthy been the place the place the model reveals its latest improvements, however this yr’s theme really stood out: Affectionate Intelligence (AI).
Slightly than focusing solely on automation, LG launched a future the place know-how doesn’t simply reply—it understands. Their AI-powered merchandise are constructed to study out of your habits and preferences, providing personalised experiences that improve every day life. It’s a giant leap from “good” to empathetic tech.
In line with Justin Choi, Managing Director of LG Malaysia, “The subsequent frontier isn’t simply smarter know-how – it’s extra empathetic know-how.” And from what I noticed on the occasion, LG is already forward of the sport.
Main the lineup have been the most recent LG OLED TVs. They now include enhanced AI processing that adapts image and sound high quality primarily based in your atmosphere and what you’re watching. Think about watching your favorite film and having the TV fine-tune all the pieces in real-time for an ideal expertise.
One other spotlight was the LG AI Air DualCool™ air conditioner, which learns your cooling preferences and adjusts itself for optimum consolation and vitality effectivity. I additionally checked out the brand new LG Washer with AIDD—it identifies cloth sort and cargo measurement, adjusting the wash cycle to guard your garments.
The one product that actually caught my eye? The LG MoodUP fridge. With colour-changing LED door panels and built-in Bluetooth audio system, it brings enjoyable and persona to your kitchen—undoubtedly made for the trendy Malaysian residence.
Different thrilling reveals included LG’s first locally-introduced microwave vary, a dishwasher tailor-made for Malaysian households, the LG Therapeutic-Me Arte Therapeutic massage Chair (a Purple Dot Design Award winner), and the LG PuriCare™ ATOM-U Water Air purifier.
With all the pieces powered by Affectionate Intelligence, LG Malaysia is clearly shifting in the direction of a future the place good houses aren’t simply tech-savvy—they’re caring, intuitive, and personalised.
For extra updates and full product particulars, head over to LG Malaysia’s web site or observe them on Fb.
About LG Electronics, Inc.
LG Electronics is a worldwide innovator in know-how and shopper electronics with a presence in virtually each nation and a world workforce of greater than 75,000. LG’s 4 Corporations – Residence Equipment Answer, Media Leisure Answer, Automobile Answer and Eco Answer – mixed for world income of over KRW 88 trillion in 2024. LG is a number one producer of shopper and business merchandise starting from TVs, residence home equipment, air options, screens, automotive elements and options, and its premium LG SIGNATURE and clever LG ThinQ manufacturers are acquainted names world over. Go to www.LGnewsroom.com for the most recent information.
